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Digital Agri-Marketing Workshop Series - Virtual
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Digital Agri-Marketing Workshop Series - Virtual
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Monday, April 12, 2021,
6:30 PM -
8:00 PM
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Monday, April 26, 2021,
6:30 PM -
8:00 PM
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Monday, May 10, 2021,
6:30 PM -
8:00 PM
Hosted by Join Central NY Dairy & Field Crops Team
Marketing has transitioned from traditional methods to incorporating
integrated online platforms. This course will focus on learning how to utilize
technology and content creation to optimize a farms marketing presence. Join us
for 3 sessions for an in depth look at the following topics:
Week 1: April 12
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Basics of Facebook, QR Codes, Basic Website
Platforms (WIX, WEEBLY, etc.), Google AdWords and Use of Instagram -
Myron Thurston, Ag Economic and Marketing Specialist CCE Madison
Week 2: April 26
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E-Commerce (Meat Suite, Barn to Door, Shopify),
Website payments (stripe, PP, Venmo) FB Marketplace - Laura Biasillo,
Agricultural Economic Development Specialist, CCE Broome and Alicia
Luhrssen-Zombeck, New Ventures, Fresh Markets & Community Coordinator, CCE
Oneida
Week 3: May 10
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Content Creation , Importance of good photos, videos, FB
Lives, Graphic design, hashtags, incorporating virtual tours – Melissa Jo
Hill, Writer/New Media Specialist, Cornell University / CALS / CCE
Fee
$10 per session or $25 for all 3
Register
https://cnydfc.cce.cornell.edu/event.php?id=1568RE
Location
This event is online
Last updated March 29, 2021